To have a benefiting website you first will need a website designer. There is a huge difference between a designer and a developer. The designer actually makes the creative graphics part of the website. The website developer will turn your website graphics into a functioning working website.
You will need to find a good web designer to help make your website. You will need to search the web and find a local and helpful web designer. Once you have picked your website designer make sure they are from a good website design company. This is key. Once you get your website started you will then need to market your website so you can get the most clicks possible to your website. You want to make sure whomever you hire has a great understanding of the way website visitors are turned into leads or sales!
Just make sure to ask the designer/developer for their portfolio and you can make sure you like the way they design and develop sites. Also, in their portfolio you may see a site that you like that you can tell them is a good starting point for what you had in mind. It will help your developer out tremendously if you approach him with a few sites you have found that you personally like. You can use sites like Alexa to find sites you may like to model after.
This will give them direct on your design project!
The next step is to find your marketing agency, which we will save that post for another day!